Brand Strategy Workshop  •  Brand Positioning Strategy  •  Media Style Guide  •  Website Development

A cutting edge re-branding and website for an industry champion

Crypto Gambling News’ mission is to be the number one source of information for crypto and gaming enthusiasts. It’s a fast-growing industry and traditional news portals don’t understand the industry to the same depth. That’s where CGN comes in. Crypto Gambling news is authoritative in the market with their verdict on casinos holding weight and their news highly trusted. As a company, CGN offers crypto enthusiasts and crypto gambling newcomers an array of information covering currencies, games, market caps, news, analysis, casino reviews, guides & bonuses.

CGN came to Growth Gurus with a mission and a vision. Their main objective of this rebranding and web development project was to strengthen the trust that they have already built with their crypto audience through a modern, clean brand and a website that reflects the brand.

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The Results

Fast moving & cutting edge, authoritative, honest & direct, and community centric. These are CGN’s values which they highly pride themselves on. Our team developed a brand that vividly portrayed and emphasised these values. Through this modern interface, the brand could develop a sense of trust with new audiences and strengthen and secure its loyal clientele.

Being a champion in its industry, the aim was to create a professional and clean website to reflect this stature of the brand. Our team also wanted to create an easy-to-manage backend whereby the CGN team can control their content easily. Through our categorisation rules that were custom created according to CGN’s wishes, content management through the backend is now an efficient task for CGN’s team.

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Client Testimonial

We are only happy when our clients are 100% satisfied!

David Bartram, co-founder of CryptoGamblingNews.com

We asked Growth Gurus to deliver us a complete rebrand and new website for
CryptoGamblingNews.com so we could take a small but fast-growing affiliate to the next level. Their team took the time to really understand our approach and our audience, meaning the result is perfectly aligned with our vision. We'll continue to work with Growth Gurus to further expand the brand and develop new assets across the crypto affiliate space.

David BartramCo-founder Crypto Gambling News

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