Make Things, Make Sense Podcast
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Welcome to this episode of Make Things Make Sense, today we make sence of Marketing Strategies and why you need them. You know that feeling when you’re abroad, totally reliant on your phone… and then it dies and you are completely lost. That is what marketing without a strategy is like! In this episode, Josh & Alex dive into why you need a marketing strategy, what the main pillars of a marketing strategy are, and how you can get started on defining your marketing strategy. Listen in to get access to an incredible resource that will help you define your strategy.
The right strategy will:
Ultimately it will help you and your company grow where it counts. Without it – you will waste time and money. Results don’t happen by chance, people don’t build a great building without a blueprint, and no one likes to fly blind.
A good strategy will give you:
Any strategy is a plan that helps your business achieve specific goals. A succesful marketing strategy includes the following:
The best way to get started is to run a workshop with the right people around the table. Check out our previous episode to get 8 awesome tips to running the ideal workshop!
Work with your team to fill out the free template that you can find below: the 7 pillars of marketing strategy & put into a document. Also develop a follow up plan: make sure everyone knows what they need to do to execute strategy.
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